“How To Sell a Small Business” is split up into 7 easy-to-follow steps each containing in-depth explanations and links to downloadable forms that can help you through the process.
A description of each step is below:
Step 1: INFORMATION
The better informed that you are , the higher the price you will achieve. This step will show you what you need to know as well as how to find the right advice.
Step 2: PREPARATION
To succeed you need to prepare yourself, prepare your business and prepare the documents buyers expect. This step will show you not just how to do it but to do it in such a way that will put you above most businesses on the market.
Step 3: INFORMATION MEMORANDUM
How to prepare your most important document in such a way that it will not only introduce your business to potential purchasers but will also increase their desire to own it.
Step 4: MARKETING
Who are your potential buyers and how do you get your message to them. These are clear step by step instructions of where the buyers are and how to communicate your message to them in such a way that will not break your budget.
Step 5: PRESENTATION
Learn how to present your business to the buyers in a confidential, effective, pleasant way that will make buyers see the investment value in your business.
Step 6: CLOSING THE SALE
In this step you will learn how to encourage offers from the buyers, negotiate the best deal possible and how to control and assist the due diligence process.
Step 7: EXCHANGE, SETTLEMENT AND HANDOVER
Learn everything that you need to know about getting the money into your account and how to effectively handover the business to the buyers.
All the above steps have a full set of instructions and comprehensive information. They are filled with examples, tools, step by step forms and checklists that are designed to help you through the whole process without missing anything.
This manual has been developed over two years and contains 147 pages of knowledge and industry secrets. You will find 21 forms and many checklists that will help you step by step to do the following:
- Price your business
- View, identify and eliminate all risks (from the buyers’ point of view)
- Prepare yourself for the sale of the business
- Prepare your documents for the sale of the business
- Prepare an information memorandum
- Prepare and negotiate the sale
- Write letters to advisors to make them want to help you
- Write your ads and marketing
- Track and execute your marketing in an efficient manner
- Complete due diligence
- Help with the business handover
- Help close the business sale
- and more….